Did you know that 75% of internet users don’t go beyond the first page of their search results? That means it’s vital that your business shows up on the first page of an online search. Search Engine Optimization (SEO) raises the relevancy of the content on your website, increasing awareness to your business. With SEO, you improve your site’s effectiveness, rank higher in online searches, and effectively lead potential customers to your door.
The primary reason that you would want to achieve first page rankings in Google and the other major search engines is that you want to be visible to everybody that needs your services or products. For example, Google is the number one search engine and has over 12 billion searches per month conducted on it. It is used by an estimated 1.7 billion unique searches each month. In the U.S. it is the number one search engine that is used. It received 67.5% of the total U.S. search market, along with a massive 87.1% share of the overall mobile search market.